bbc | monkey

Filed Under (2D, advertising) by k. on 25-07-2008

Tagged Under : , , , , , ,

baseada na fábula chinesa journey to the west, a animação journey to the east foi produzida por damon albarn e jamie hewlett [os homens por trás do gorillaz], para promover a cobertura dos jogos olímpicos de beijing pela bbc
além desse filme, a campanha tb conta com spot de rádio, ações via celular e ações de internet como um blog… onde vc pode baixar wallpapers e um aplicativo que te avisa os horários dos jogos de sua preferência…

6 Comments

  • At 2008.07.26 08:26, BBCMonkey | Sedentário & Hiperativo said:

    [...] Via: Space Invaders [...]

    • At 2008.07.27 04:35, TB said:

      IT COOL !!

      • At 2008.07.27 15:34, paj said:

        the same liberal media design aristocrats who are protesting tibet…

        are probably the same liberal media design aristocrats who are "branding" the eurasian [russia + china] autocracies…

        hypocrisy or confusion. not sure.

        design is not necessarily liberating. but if used correctly, pervasively and in conjunction with surveillance, china probably can create a very harmonious society.

        • [...] Damon Albarn and Jamie Hewlett of Gorillaz have produced a trailer promoting the BBC’s coverage of the Beijing Olympics, based on the Chinese folk tale Monkey King. http://spaceinvaders.com.br/2008/07/25/bbc-monkey/ [...]

          • At 2008.07.28 03:04, wing said:

            omg~ the sing~ iam a Chinese so ….so….confused

            • At 2008.08.06 18:10, edoh said:

              was that song really needed?

              its a horrible song, what is the message is it trying to put across? music is used worldwide, just the intrumental was enough to give people the idea it is “chinese”. i cant imagine what idea children would get from this to be honest.

              i somehow feel insulted.

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