israel cancer association | mammogram memo
Filed Under (advertising) by k. on 15-08-2008
Tagged Under : advertising, gitam BBDO, israel cancer association, mammogram, tel aviv
filme para israel cancer association para alertar sobre o câncer de mama…
simples… muito simples…
criação | gitam BBDO, Tel Aviv

That’s really impressive. Very minimal, but the point gets across quite strongly.
Too bad they misspelled “lose” at the end. That ruined the whole thing. I thought that sort of second-grade spelling was purely the domain of internet blog comments, not professional advertising.
Jimmy, “lose” is spelled correctly, albeit slightly hard to read.
Yeah, it’s since been edited. Some eagle eye caught it. Watch this version on YouTube, it’s the version I originally saw here.